The Showcase magazine was first published by Sentinel Publishing in 2007 in the Southern Suburbs of Cape Town as a community focused business directory. It proved very popular with both readers and advertisers who were looking for a high quality magazine that was not focused solely on Home improvement. There is something for everybody in the magazine.
Due to the success of the Southern Showcase, Sentinel Publishing subsequently launched the Northern and Far Northern Showcase magazines.
In April 2012 three more franchisees were appointed, Boland, West Coast and Pretoria
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